A contract is like a recipe.

You might trust the person you’re baking with. You might even be excited about the end result.

However, without a recipe, everyone ends up with a different idea of what they’re making and that’s when things get messy.

One person thinks it’s chocolate. The other thinks it’s vanilla.
Someone adds extra ingredients. Someone skips a step.
And suddenly you’re arguing about the outcome instead of enjoying it.

Contracts work the same way. They’re not about mistrust, they’re about clarity.
They make sure everyone is aligned on deliverables, payment, rights, approvals, timelines, and what happens if plans change.

That’s where I come in and while I can absolutely support with contract reviews, negotiations, templates and drafting, my work goes beyond the document itself.

Below is a snapshot of the wider scope of support I offer and to give you a flavour of what I can help with. (Yes… recipe pun intended).

Practical legal support for creators, brands, agencies and management teams. Helping you structure partnerships, protect rights, stay compliant, and maximise long term value from every campaign.

• Influencer, creator, talent and public figure agreements

• Brand campaigns, collaborations, sponsorships and partnership deals

• UGC arrangements and campaign deliverables (including briefs, SOWs and timelines)

• Usage rights and licensing (including paid media, whitelisting/boosting and buyouts)

• Exclusivity, category conflicts, approval rights and brand guidelines

• Production support (contributors, locations, releases and permissions)

• Rights clearances (including music, imagery and third party content)

• Advertising compliance (ASA/CAP Code, disclosures, claims and brand safety)

• Prize promotions, giveaways and competition terms

• Contract negotiation, issue spotting and risk flagging throughout fast moving campaigns

Practical legal support across the commercial contracts that underpin your revenue, operations and business relationships.

• Master services agreements (MSAs), statements of work (SOWs) and framework agreements

• Customer, client and commercial arrangements

• Consultancy and services agreements

• Supplier, vendor and procurement contracts

• Technology procurement and business critical vendor terms

• Confidentiality agreements (NDAs) and information sharing arrangements

• Contract negotiation, issue spotting and commercial risk flagging

• Contract templates, playbooks and precedent development

• Ongoing contract management, variations and renewals

• Website terms & conditions and related customer facing notices

Support protecting, structuring and commercialising your IP. Ensuring ownership is clear and rights are properly secured for long term value.

• IP ownership provisions and rights allocation

• Licensing, exploitation and commercialisation arrangements

• Content and brand licensing structures

• Rights strategy and chain of title review

• Contributor rights and assignment provisions

• Image rights and permissions (including name/image/likeness)

• Rights protection across partnerships and collaborations

• Infringement assessments and early stage enforcement support (including cease and desist letters).

• Support with brand and trade mark considerations (where relevant)

Practical support navigating UK & EU GDPR and digital compliance requirements, in particular, where marketing, partnerships, platforms, customer data, and ad-tech are involved.

• UK / EU GDPR compliance and privacy queries support

• Privacy policies, cookie policies, transparency notices

• Data processing agreements (DPAs), supplier onboarding, vendor compliance

• Data sharing arrangements, partnership data terms

• Cookies, tracking technologies, consent management (including cookie banners)

• Marketing compliance (email campaigns, consent, communications rules)

• Analytics, insights, ad-tech considerations

• International data transfers (including SCCs/UK IDTA, transfer risk assessments)

• Data subject requests (DSARs), incident response support

• Privacy by design support for new products, launches, campaigns

Legal support for digital products and evolving technology.

• Platform terms, SaaS and tech contracts including vendors or suppliers.

• AI tools, usage and risk considerations

• Licensing arrangements

• Digital and online business compliance

Practical legal infrastructure to keep things running smoothly as you grow.

• Commercial contract templates tailored to your model

• Negotiation playbooks & structured fallback positions

• Approval workflows & governance matrixes

• Contract lifecycle management (CLM) framework design - workflows, process mapping and tool planning support

• Risk identification, escalation & legal governance frameworks

• Enabling teams to engage with legal confidently day to day